We want to link the three demographic areas, to three geographic areas of the Gold Coast.
These three areas are:
Families - The Beach (Safe and Fun)
Pensioners - The Hinterland (Private and Peaceful)
Teenagers - Nightlife and Water Sports (Contemporary Gen Y)
Please respond to this blog with example images and ideas.
Are there any new technologies that can make this campaign stand out?
Please refine these ideas, as this is the last week to do so!
Thanks B & M out!
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When I suggested Language - I was thinking of the Campaign slogans maybe buz words that will help develop innovative photo imagery based around emotions and emerging image trends. Thinking out side of the box needs your emerging thoughts and concepts not just a list of instruction that has come from the client. Where is your input to this project as a group.
ReplyDeleteHi B&M
ReplyDeleteWe have developed concepts for the above demographics, would appreciate if you could help us with suitable slogans for the concepts and whether you think these concepts would work.
Thanks
Mel Watt