For businesses generally, there are a number of methods to keep up with the latest trends.
RSS feeds
Magazine
Journals
Internet
Other businesses
Expo/Confrences
Seminars
Courses
Chamber of Commerce
Magazine
Journals
Internet
Other businesses
Expo/Confrences
Seminars
Courses
Chamber of Commerce
Below are examples of above.
sbecouncil.blogspot.com
When big business doesn't actively seek out what the next imaging trend is, and which product to realise their goals, through one of the above methods, how do you get through to them ?
ReplyDeleteAdobe is one retailer using mass marketing techniques to 'advertise' trends that happen to coincide with their product developments. Almost certainly, someone you know will have received an invitation (by email or otherwise) to attend the CS4 online creative festival. (Note due to economic downturn the physical roadshow is not as extensive as it was for CS3, plus any problems discovered cannot then be raised at later roadshow events).
Not only are product operators being targetted by companies specializing in imaging and technology trends, but also employers. Headhunting contact details for larger business managers is a means to an end for generating cashflow.
Direct marketing through impressive online demos and 'identifying obvious opportunities' for the contemporary manager, saves a lot of time and money with pesky expos and product testing. Just go to the funding source, convince it to cough up or be left behind, and Presto, product sold.
Nice. now who is going to provide the training and support ?? more cashflow ;-] owyn