Thursday, May 28, 2009

4 Mediums

Ok guys, we are homing in on four different mediums which are listed below

1) Billboards - Audience being all three families, singles and pensioners

- 2 from NSW to QLD both on highway and 110km at10x5metres
- 1 in Brisbane CBD on the inner city bypass at an 80km zone at 10x5metres
- 4 in each other capital city all 60km zones at 20x10metres

2) Building wraps - singles and families(parents that work in the city)

- 1 in Melbourne CBD at 10 stories high around 2 sides.

3) Posters (on buses, taxis, trams and ferries) - singles (teens especially) and families (mainly working parents)

- In every capital city at A2 size

4) Multimedia (Web banners) - Teens and families

- 600x150pixels (top bar)
- 100x100pixels (side bar)

5 comments:

  1. Once the Imaging Trends group provides some concepts to match the advertising refinements, the Technology Trends staff may want to clarify how feasible each concept would be to achieve for delivery and installation by second week of July. Your research efforts are appreciated.

    Owyn

    ReplyDelete
  2. Hi guys,
    Just posted a blog about a company I've found who specialise in large scale outdoor printing e.g billboards and building wraps. As far as I can gather the particular company I have found do the delivery and installation as a apart of the service.
    Thanks.

    ReplyDelete
  3. Thanks guys for further clarification for us to work with. Further information can be seen at ImagingTrends site with reference also to Mels comments.
    KylieB

    ReplyDelete
  4. Please take a look at the response by photo tech trends to this brief at http://phototechtrends.blogspot.com/2009/06/its-wrap.html

    ReplyDelete